Animation for display ad – Bank CIC

Custom video display advertising for Swiss client Bank CIC, based on Mondrian art style under the art direction of Brainheart Gmbh. Set to the laid-back, chill-groove of instrumental freeform theme “Way” by Michael Alan Reed.

Banque CIC (Suisse) – Sebastian Comment, Leiter Marketing
& Kommunikation / Thomas D’haemer, Projektleiter Marketing &

Brainheart Gmbh – Mirjam Pierig, Creative Director

ANIMATION & PRODUCTION: – Miriam Selmi Reed & Michel Alan Reed
Music Copyright © 2013 by Michael Alan Reed, all rights reserved.

Programs used: Adobe After Effects, Adobe Photoshop, Adobe Illustrator and Apple Logic Pro

Animation for Trailer: i-peak infosystems gmbh


“The Making of” the SIEMENS commercial

Film Company: Zeitsprung Commercial
Advertising agency: Kaelinkom & Partner, Rolf Kälin
Client: Siemens Hausgeräte Schweiz
Storyboard by: Miriam Selmi Reed –
Music & Trailer edit by: Michael Alan Reed –
Programs used: Adobe After Effects & Apple Logic Pro

The Making of the Emmi Caffe Latte TV commercial

Film Company: Rosas & Co Films AG
Advertising agency: By Heart AG
Client: Emmi Caffe Latte
Storyboard: Miriam Selmi Reed – REEDesign
Music & Trailer edit: Michael Alan Reed – REEDesign
Programs used: Adobe After Effects & Apple Logic Pro